Jewellery and Augmented Reality: How a luxury retail brand used AR for necklace & earring try on.

Tanishq (from TATA Group) is a leading premium jewellery brand in India. As they launched their exquisite Diwali collection Virasat, we built an immersive Facebook Augmented Reality experience where users could try on earrings and necklaces! User’s first picked which collection they want to try out and then could easily move around the earrings and necklaces to place them perfectly. Try the easy to use Jewellery AR filter here: http://bit.ly/VirasatByTanishq

Conceptualized and built by creative tech studio alivenow.